If you're someone who loves a good deal, especially on big-name brands, the Outlets of Des Moines might just be your new favorite weekend spot. Located in Altoona, Iowa, this shopping center brings together a wide range of popular retailers all in one place, offering discounts that can stretch your budget further than you’d expect.

Whether you're a local or visiting from out of town, the Outlets of Des Moines is worth checking out. It’s not just about the savings—it's also a chance to enjoy a relaxed shopping experience without the usual hustle and bustle of a traditional mall. From sportswear to casual wear, this place has a bit of everything to suit different tastes and needs.

What makes the Outlets of Des Moines really stand out is its mix of convenience and affordability. It’s easy to reach, offers a wide selection of stores, and is steadily growing with new additions that make each visit feel fresh and exciting. If you're curious about what to expect or planning your first trip, this guide will walk you through everything you need to know.

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Table of Contents

• What Is Outlets of Des Moines?
• Why You Should Visit Outlets of Des Moines
• What Stores Are at the Outlets of Des Moines?
• When to Go for the Best Deals
• Tips for Shopping Smart
• What’s New and Coming Soon
• Frequently Asked Questions

What Is Outlets of Des Moines?

The Outlets of Des Moines is a shopping destination located in Altoona, Iowa, about 10 miles northeast of Des Moines. This outlet center is known for bringing together a variety of well-known brands under one roof, all offering discounted prices on their products.

Outlets, in general, are places where you can find previous season items or overstocked goods sold directly by the brands themselves. The idea is simple: you get quality items at a much lower cost than you’d find in a regular retail store. And at the Outlets of Des Moines, that’s exactly what you get.

It’s a popular go-to for shoppers who want big-name fashion and lifestyle products without paying full price. The center is spacious, easy to navigate, and continues to grow as more stores open up. If you're looking for a fun, no-pressure way to shop, this might be your spot.

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Why You Should Visit Outlets of Des Moines

So, what makes the Outlets of Des Moines worth your time? For starters, it’s one of the newer outlet centers in the Midwest, and it’s built with both convenience and affordability in mind. You’ll find big brands like Nike, Levi’s, Under Armour, and Brooks Brothers all in one place.

Shopping at an outlet center like this is a little different from your usual mall experience. There’s less foot traffic, more parking space, and fewer crowds—so you can take your time and browse without feeling rushed. It’s a great place to bring the whole family, or just enjoy a peaceful afternoon of retail therapy.

Another big plus? The prices. You can often find items up to 70% off retail, especially when stores are rotating their stock or making room for new arrivals. If you're smart with your timing and know what to look for, you can walk away with some serious bargains.

What Stores Are at the Outlets of Des Moines?

Currently, the Outlets of Des Moines has over 60 stores and restaurants, with more on the way. Some of the most popular names you’ll find here include:

• Nike Factory Store
• Levi’s Outlet Store
• Under Armour
• Brooks Brothers
• Coach Outlet
• J.Crew
• Vera Bradley
• Converse
• ASICS Outlet

These stores offer a range of products, from athletic wear and casual clothing to accessories and footwear. Whether you're shopping for yourself or looking for gifts, there’s plenty to choose from.

In addition to these big names, you'll also find a few local and regional favorites mixed in. And if you need a break from all that shopping, there are a few dining options on-site to grab a bite or a coffee.

When to Go for the Best Deals

If you're looking to score the biggest discounts, timing your visit is key. Outlet centers like the Outlets of Des Moines often have seasonal sales and promotions that can make your shopping trip even more worthwhile.

One of the best times to visit is right after the holidays, around January. That’s when stores typically clear out their winter inventory to make room for spring collections. Similarly, July and August are great months to catch summer clearance items and early back-to-school deals.

Another tip? Go early in the morning or on weekdays when it’s less crowded. You’ll have more time to explore and a better chance of finding the best pieces before they get picked over. And don’t forget to check the store directories or the center’s website for any ongoing sales or events.

Tips for Shopping Smart at the Outlets of Des Moines

Shopping at an outlet can be a bit different from a traditional mall. Here are a few tips to help you make the most of your visit:

1. Make a list – Know what you’re looking for before you walk in. This helps you stay focused and avoid impulse buys.
2. Compare prices – Some outlet items are exclusive to outlet stores, so make sure you’re actually getting a deal.
3. Check quality – Some items may be slightly older or have minor imperfections. Give things a quick once-over before purchasing.
4. Wear comfy shoes – You’ll likely do a lot of walking, so make sure your footwear is comfortable.
5. Bring a reusable bag – Some stores may charge for bags, and it’s just better for the environment anyway.

Also, don’t be afraid to ask store associates about upcoming sales or promotions. Sometimes they know about deals that aren’t advertised yet.

What’s New and Coming Soon to the Outlets of Des Moines

The Outlets of Des Moines isn’t slowing down anytime soon. In fact, it’s continuing to grow and expand. One of the biggest upcoming additions is the Judgement Free Zone Fitness Center, set to open in early fall 2025.

This new fitness space will be a great addition for shoppers looking to break up their day with a quick workout or for locals wanting a new fitness option. It’s also a sign that the Outlets of Des Moines is evolving beyond just shopping, offering more lifestyle options to visitors.

In addition to that, new retail and dining options are expected to open soon, including Five Below and Planet Fitness. These additions will make the shopping experience even more complete and convenient for everyone who visits.

Frequently Asked Questions

Where is the Outlets of Des Moines located?

The Outlets of Des Moines is located at 801 Bass Pro Drive, Altoona, IA 50009. It’s about 10 miles northeast of downtown Des Moines, making it easily accessible for both locals and travelers.

What are the store hours?

Most stores follow a standard mall schedule, typically opening around 10 AM and closing at 9 PM on weekdays. Weekends may have slightly different hours, so it’s always a good idea to check the official website or call ahead before visiting.

Are there any upcoming events or sales?

The Outlets of Des Moines regularly hosts seasonal sales and special events throughout the year. You can check their official website or follow them on social media for updates on current promotions and new store openings.

Want to learn more about shopping strategies at outlet centers? Learn more about how to find the best deals and avoid common shopping mistakes. If you're curious about how outlet shopping compares to regular retail, check out this page for a detailed breakdown.

If you're interested in how outlet centers operate around the world, you can explore this external resource for more insights.